Marketing articles: tips, advice, ideas, strategies & solutions

Subscribe to our Marketing Articles Feeds


Feeds

What's this?

Home > Marketing

2009 Off To Strong First Quarter for Direct Marketing Services Provider

Tweet This
thumb it up Doug Sauerhaft
First Quarter 2009 Sales are up over 30% against Q1 '08 here at DCS Marketing Solutions LLC and GreatMailingLists.com. I don't say this to be boastful--although it is nice to see--but as a thank you to our customers and more importantly as a barometer of change in today's business marketplace.

Change or Die
These are the worst of times, these are the best of times, to paraphrase Charles Dickens. For almost everyone, concern over finacial instability and the present--let alone the future--is a reality and not just an emotional response. Need I go on?...

This is the 30th year that I am blessed to be working in the Direct Marketing industry. I have observed many socio and economic changes in this country during this time--having worked during three (3) prior economic downturns (although none quite as harsh as this one) and one thing stands out to me about Amercian Business throughout.

* Small business drives this country during economic downturns.
* Big business will never fail to screw good people.
* Americans are a resourceful lot and we come up with workable
solutions where others see none.
* Greedy people suck.

And where is all this leading...why Change of course!

Change is why my company's business is outperforming 1st Qtr. 2008.

The landscape of American business is once again changing and a multitude of small businesses are being launched by former executives and sales people from bigger businesses. The net result is leaner, more lithe businesses that are better prepared to bend with the prevailing wind and not snap like a tree in a hurricane.

These businesses need cost effective solutions that don't hold them to annual contracts or exhorbitant minimums. And that is why our Mission Statement is: "GreatMailingLists.com is a website developed to provide superior general interest and niche market direct mailing lists and email marketing lists to small and mid-sized businesses. Because these lists are available direct online, we are able to keep costs down--which we pass on to you, the end user. "

And even with our low costs and low minimums, we have been known to work with new businesses to help them to establish themselves whenever necessary.

I have been known to spend 15 or 20 minutes talking with a prospecting customer trying to talk them out of doing what they thought was a great idea...why? Because it's the right thing to do, and wish there were more people out in the business world who would do the same for me in certain situations.

I'm told we reep what we sow.

First Quarter Sales are up over 30% here.

***
About the Author:
If you're looking for help to grow your business using direct mailing lists, or email marketing listswe're here. If you'd like some help with your direct marketing efforts, send me an email at dcslistguy@greatmailinglists.com"href="mailto:dcslistguy@greatmailinglists.com">dcslistguy@greatmailinglists.com
 

 

No. of Times this article has been viewed : 263
Date Published : Apr 8 2009

Most Recently Published Marketing Articles as of

Nov 20 2009    Market to Them Until They Buy or Until They Die

by BMA Editorial Team

Your prospects are inundated with an estimated 2400 to 3000 advertising messages each day. No wonder it's hard to get their attention. The old adage is true: "The squeaky wheel gets the grease."

Nov 20 2009    Yoga Marketing How to Find Clients Part 2

by BMA Editorial Team

The key to yoga marketing locally is laying long-term relations as foundation for the future. By staying with traditional marketing methods, you gradually build bridges to seek more potential clients. With this strong backup, you are not far from achieving success.

Nov 20 2009    Marketing Campaigns Built to Last

by BMA Editorial Team

Business owners from every industry are discovering the power of article marketing. Not only does it help these savvy business people save money, it also helps companies reach thousands of hungry consumers. And it's a great way to get your business noticed in your target market.

Nov 20 2009    Optimizing Efficiency in Your Business Marketing Plan

by BMA Editorial Team

Blindly advertising to a mass population of people, many of whom won't be interested in your business, is a waste of both time and money. Why reinvent the wheel and start from scratch when you can leverage the power of other people's marketing efforts?

Nov 19 2009    Money and Marketing: 4 Business Model Blunders to Avoid

by Kendall SummerHawk

Unpredictable, up-and-down cash flow is frustrating to deal with. By redesigning your business model so that every offer flows effortlessly into the next, you'll not only even out your income, you'll dramatically increase it as well.

Nov 18 2009    How to Give a Talk to Market Your Business

by sandra schrift

One of the best ways to extend your services is to secure coaching contracts after a speech. When you speak, the audience only gets you for an hour.

Nov 18 2009    The Ultimate Source for Marketing Information

by Stephanie Ward

The question is, do your clients really want what you are offering? Are you meeting their needs and helping them with the issues that are most important to them?

Nov 18 2009    Cheap and Simple Marketing for a New or Small Business.

by John Sheridan

From the first trading day of a new business enterprise, the going is tough. It is a small wonder therefore that most new businesses do little or nothing about marketing because of what they see as prohibitive costs.

Nov 18 2009    Selling to the Bottom Line

by C.J. Hayden

If you've ever wondered why more people don't respond to your sales attempts and marketing messages, here's the first place to look -- are you selling something that people are willing to spend money on?

Nov 18 2009    3 Ways to Multiply Your Marketing Efforts

by Anne Obarski

Marketing is more than just an ad in the newspaper. Learn the 3 types of marketing that will catch your customer's attention and make them want to know more.

Nov 18 2009    The Fortune is in the Follow Up in Marketing

by Kelly Smith

One of the biggest mistakes marketers make is failure to follow up with potential prospects or customers. Statistics show if you only make one contact you will lose 54% of sales!

Nov 18 2009    The Ten Habits of Highly Effective Speakers

by sandra schrift

Successful speakers do not do all the right things all the time. They often take risks and risk bombing. But all top speakers take daily action, to move towards their goals with many adjustments.

Nov 18 2009    Getting your Message to Stick - Tips on Creating the Stick Factor

by Stuart Crawford

During my travels in the Sales and Marketing game, I have come across a number of sales and marketing trainers that are huge supporters of what I call – “throwing mud at the wall and seeing what sticks”

Nov 18 2009    Marketing's Greatest Enemy - Your Greatest Asset?

by Tim Genster

You work like crazy trying to attract attention and business, committing to your strategy and doing everything right, resulting in an influx of customers -- but you lose them. Why?

Nov 18 2009    Success Strategies to Reach More Customers

by Steve Martinez

Reaching customers isn't as easy as it was twenty years ago. Twenty years ago, there were three ways to reach a customer. The Internet and digital technology changed the business world. Unfortunately, many business owners and salespeople haven't adju

12345678910...
Search for ebooks on Management & Business